Running a marketing campaign is an investment in your business, our only goal is to ensure that it's a successful investment.
We are completely results driven and always focus on getting a positive ROI using whatever methods we can. This can range from Google Ads, Facebook, Instagram, LinkedIn, Re-targeting Ads, Landing Pages - we pull out all the stops to get you results.
Unlike other agencies who may want to tie you down to long contracts, we start off with a 3 month term so we can prove to you that we can get results, whilst giving you the peace of mind that a short-term plan offers.
This includes Google PPC, Facebook, and Instagram Ads along with other channels. We identify the best channels to get you the optimum ROI and create high quality ads to bring in the right customers. This will normally be the main sales channel.
By setting up automated processes we can increase conversion significantly. This can be automated sales pipeline emails, qualifying leads, upselling emails and many more. All tailored to fit your business, increasing conversions and saving you time.
Utilising cutting edge software we will review your competitors and industry as a whole to identify areas of opportunity and help us out-market your competition. This is very important, particularly at the start of a marketing campaign.
Create high converting landing pages to send traffic to. These can be hyper-focused to match the advert the user has clicked on to help and increase conversion rate. We utilize A/B split testing to continually optimise the landing pages for maximum results.
Stay in touch with your client database, keeping them up to date with your latest products and services. We produce high quality emails to help you get the most out of your audience. These typically have high conversion rates and can be a very effective way of increasing ROI.
Produce engaging blog articles for your business and promote these across your social media platforms. This can drive high quality traffic to your website, help increase your presence on social media and build trust in your brand.
Our results speak for themselves. We have been running successful campaigns and helping businesses grow since 2008. We would love to add your business to our list of success stories.
Whilst we are confident we can get results, we appreciate it can be daunting to sign up to a long term plan with a new agency. We start with a 3 month term to prove we can get results and give you peace of mind.
We do our research, understand your business, then put together a campaign for you that will get you sales, using whatever channels necessary. All we care about is getting you results.
We will review how the campaign has performed and produce a detailed report for you. You can then decided if you would like to continue on as we are, increase or decrease the spend, or simply walk away.
This will vary a lot depending on the type of products or services you offer. We can work to all kinds of budgets, ranging from £250 a month to over £10,000 a month. Before starting a campaign we will always let you know what our recommended budget for you will be.
That's completely up to you! You can leave it all to us, just providing information about your business as prompted by us, or if you'd like to be more involved we can have regular consultations to discuss ideas and try out new areas you'd like to explore.
To start with we will need you to give us a good understanding of your business, what kind of products or services you offer and what your goals are. You will also need to supply us with your brand assets and any images you would like to use. We have a simple checklist to run through with you at the start of a campaign.
Absolutely not! Not only is this often illegal but it's also a waste of money. Marketing campaigns work best when they are targeted, a large part of what we do is finding the right people to market to. Your email list should be made up of people who are likely to want your product or services.
Absolutely! Of course you are free to write your own blog articles but we do have an option for our expert copywriter to create regular articles which we can then post on your social media for you to help drive traffic and build your brand.
We always carefully analyse any campaign before starting to ensure we feel confident we can make it work. Of course there are no guarantees which is why we offer a short 3 month term to begin with to help mitigate any risk. We hope that after the 3 months it will be all sunshine and rainbows but in the very unlikely event that it's not worked out you are free to walk away, unlike other agencies who may tie you into a long term deal from the start.
Cotswold Web Services.